The company puts its success down to a tried and tested formula of low prices, a mobile fitting service and its user-friendly website.

Managing director Tony Bowman said: “The internet is a booming market place because people are catching onto the idea that they can buy things cheaper online.

“Customers also love our mobile tyre fitting service because it’s more convenient, while our franchise owners benefit from the fact that their overheads are low.”

The boom in business has also prompted many franchise owners to invest in extra vans and fitters to help cope with the growing demand, creating a franchise business opportunity with even more potential for new franchise owners.

A number of key areas are still available, and the start up cost is £35,000, which includes full training and ongoing support. etyres is a full member of the British Franchise Association.

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