The company, part of the ServiceMaster Group, which marks its 50th anniversary this year, has a UK network of 50 franchises which it is looking to expand.

Five new TruGreen franchise owners have just completed their training, a two-week residential programme at the Leicester head office, and are preparing to launch with the full business and marketing support of their franchisor.

Franchise Sales Director Ken Dennis said: “Previous lawn care experience is not important, but a love of the outdoors - perhaps you are a golfer or cricketer - is essential. The most important quality you need to run a successful TruGreen franchise is ambition, and a commitment to growing your business, from start up as a sole trader to a multiple van operation with a team of staff.”

TruGreen is an all year round business, providing services to domestic and commercial customers, with the majority of new business coming from their recommendations.

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